Where your competition is in Colorado
The largest concentrations of house cleaning companies in our Colorado data are in Colorado Springs, Denver, Aurora, Fort Collins, Arvada, Lakewood, Loveland and Thornton. Competition for the map pack is heaviest there, and so is the reward: the same review count that dominates a small town is invisible in Colorado Springs.
The map pack in Colorado
The map pack is a three-slot race, and in Colorado it is won by review count and recency far more than by rating: 85.7% of Colorado house cleaning companies are already at 4.5 stars or better, so stars do not separate anyone. The 75th percentile is 68 reviews and the 90th is 208. Those are the numbers to plan around, not the median.
The website gap in Colorado
A website is the clearest marker of a cleaning company that is going to compete for the map pack, and 28.6% of house cleaning companies in Colorado do not have one linked. Across the country the median review count with a site is 12, without one 1. If your shop is in the 28.6%, start there.
How Colorado compares
Of the 51 states in our data, Colorado ranks 15th for the number of house cleaning companies, 5th for median review count, and 46th for the share with no website, so a website alone will not set you apart here. The review bar is higher than in most of the country, so plan on a steady review habit rather than a one-time push.
| State | Listed | Median reviews | No site |
|---|---|---|---|
| Colorado | 447 | 11 | 28.6% |
| Idaho | 145 | 8 | 33.8% |
| Montana | 63 | 2 | 38.1% |
| Nevada | 183 | 7 | 36.6% |
| Utah | 290 | 7 | 33.4% |
| Wyoming | 31 | 4 | 45.2% |
What to do first in Colorado
- Put up a real website if you are in the 28.6% without one. Service pages, city pages for Colorado Springs, Denver, Aurora, tap-to-call on every screen.
- Set a review velocity. One review per job day, asked at the door, moves a 11-review shop past the Colorado 75th percentile (68) within a year. The guides have the scripts.
- Finish the Google profile: primary category, every service you offer, real job photos, and hours that match reality. It is free and it is where Colorado customers decide.
- Follow up every lead within five minutes. Speed to lead beats ad spend in a trade where the customer is collecting three quotes. The calculator shows what slow replies cost.
- Then, and only then, spend on ads. Pointed at a profile with 11 reviews and no website, ads pay for your competitor's education. Pointed at a finished profile, they work.
The full national picture, with percentiles, ratings and hours, is in the benchmark report. The method is on the about page.